The Irish might be a laid-back kind of nation, but they are very loyal to their own. Take the Tayto Potato Crisp-thing.
My son had a friend over the other day and when I offered them some potato crisps, he politely refused because it was not Tayto. He actually told me in so many words: “I only like Tayto crisps.” And Tayto is Irish.
Yes I looked it up and found out the following: A certain Joe Murphy began a snack food company in 1954 with just two rented rooms in Dublin. His initial set up costs ran to a grand total of £500 and the entire staff consisted of Joe, his eight employees and a single van. At the time Tayto crisps sold for 4 pence per bag. The crisps bags were hand-glued with a tiny paintbrush to guarantee the freshness.
Tayto is well-known for the fact that it (or Joe Murphy) invented the first Cheese & Onion flavour crisps. Tayto by now is something of a cultural phenomenon in Ireland and the word ‘Tayto’ is sometimes used as a synonym for crisps. There is also a Tayto Park in Ireland (Co Meath) with lots of different outdoor activities.
And these days they also make popcorn, healthy snacks and have other flavour crisps including salt & vinegar, smokey bacon, ready salted, prawn cocktail and more….
In 1954 Tayto sold 347 packs per day. Today they sell over 525 packs a minute! Wow. And no, I wasn’t ask to give them some advertising, I was just curious.